Fresh to the Canadian green beauty scene, Elate Cosmetics sees the potential for self-love in the everyday. They believe that your daily makeup routine should be a ritual of self-care, planting seeds that nurture strength and confidence. Created in Victoria, B.C., all of their makeup is cruelty and toxin free, vegan and organic, presented in unique and sustainable packaging. By transforming routine into ritual, Elate cosmetics seeks to empower women to make healthy choices, inspiring confidence through kindness. Above all, Elate values spirit, wellness and community and provides you with the tools to create your own standard of beauty.